Automotive
An industry driven by digitalisation and connectivity
The automotive industry is under pressure to reinvent itself and its traditional ways of working. With crucial changes to come in the near future, this industry has to prepare itself both in infrastructure and technology. With new players on the market and high-demand, the automotive stronghold needs support where it can get it, now more than ever. These are some trends we’ve detected:
As the global market prepares itself for Industry 4.0 and the new digital era, car manufacturers have to reinvent their supply chains to answer to a greater demand. This creates an exciting combination in which front-runners will flourish in the coming years.
These current years will be known in the future for technological advancements and sustainable progress. As the automotive industry got the world moving in the last century, this century again it will be the pioneer of technologic breakthroughs to help our societies become more ecologic friendly and move to a responsible world in which sustainability is a business standard.
Current cars are the foundation to build smart-vehicles in the future. For personal and business use alike, information is key in providing and delivering an all-round service to users and clients. The market demand for smart-cars is increasing over time. The evolution towards self-driving and providing cars begins with intelligent data systems.
Your challenges
One of the main challenges the automotive industry has to cope with is manufacturing sites, its supply chain and high production costs. This complex system remains a tough obstacle to conquer, even in the new digital age where the economy is heading towards. New information technology can help give valuable insights in allocating resources and showing pain points.
The cost of production has become unstable and unpredictable. Car manufacturers have to invent new ways of staying ahead of the market, usually requiring major investments in either technology or people. In an ever-changing market demand, it’s difficult to foresee which trends will have an impact on the companies and their strategies.
The global health/economic crisis has hit the automotive industry hard. Since more people are working from home and doing their groceries online, car usage has decreased, and therefore automotive sales declined. Car manufacturers & dealerships should focus on increasing sales at the existing customer base (use loyalty programs e.g.), or look for new markets.
How we can support you
By implementing SAP Sales Cloud, you can improve the way you manage and use customer data, providing more personalized and relevant experiences for customers which can drive customer satisfaction and loyalty.
Long-lasting customer engagements begin with the consolidation and standardization of customer data from all sources, online and offline. This is exactly where customer data management comes into play. SAP makes this particularly efficient.
Discover this ready-to-run cloud ERP that delivers the latest industry best practices and continuous innovation.
Want to fully customise your SAP landscape without modifying your core system? Then get to know SAP Business Technology Platform.
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Want to talk about your project?
Helping customers excel in their business with software and service. That’s our goal. Want to discuss how we can support your Automotive business? We’re here to give honest advice!